Podcast Episode: The Pandemic Pivot
About the podcast
In the years before social media glamorized the home organization industry, Lisa Jacobs was hard at work founding what would become New York City’s premiere organization and lifestyle brand, Imagine It Done. This series gives listeners an in depth view of Lisa’s journey to where she is today, being a working mother and small business trailblazer, the ins and outs of building a brand, and where she sees the industry scaling from here. With Lisa you will truly learn - an organized space, is an organized mind, is an organized life.
The past year and a half has been a whirlwind for every person around the globe. No one could have foreseen what was to come, especially service based businesses who were put on hold for longer than businesses able to pivot digitally. Lisa sits down with Rachel to discuss some of her initial thoughts, how she was able to navigate personally & professionally remaining calm during a global pandemic, and how small businesses were impacted by what seem to be everlasting changes in their industries. This time was exciting for Lisa’s business in the sense she was able to focus her efforts on aligned brands, content in the organizing space, and collaborating with like minded partners!
Listen on Spotify or wherever you get your podcasts.